Assalamualaikum wbt & good day.
Hi, I’m Khir Khalid. A marketer, a passionate content writer and storyteller. I’m a principal consultant at Khir Khalid Resources; an associate marketing consultant entity specializing in integrated digital marketing, based in Selangor, Malaysia.
With over 20 years of experience in marketing field, I dedicated my expertise in providing strategic counsel and implementation in digital marketing since 2011. I work closely with agencies and digital creators to empower businesses through integrated inbound marketing that lead to meaningful growth.
I’m a member of the professional marketing body, the Institute of Marketing Malaysia, also dedicate in contributing marketing perspective as a columnist at the Utusan Malaysia, Utusan Digital and a contributor to Marketing In Asia.
Profile & Bio
There are 3 aspects that I truly motivated about marketing which are, building connections, social creativity and the changing of market trends over the time.
My specialties covers integrated inbound marketing. I have served as a marketing advisor, a digital associate to several organizations, agencies and institutions and also responsible in content marketing including English to Malay translations for digital outreach, copywriting and press releases.
Some of the portfolio includes Genovasi Malaysia, British Council Malaysia, Malaysia Digital Economy Corporation (MDEC), Perspective Strategies, East Coast Economic Region Development Council (ECERDC), INTI International University & Colleges, Leo Burnett Malaysia, Bonsey Jaden Malaysia including SMEs.
It also supports my professional engagement with the Institute Of Marketing Malaysia and leading brands such as Petronas Malaysia, Sunway Group, Nippon Paint Malaysia and was also featured on media, several forums and dialogues.
In 2018, I was awarded the Certificate Of High-Level Branding Training by the “World’s No.1 Wealth & Business Coach“, JT Foxx, and was listed among the “MIA 70 Rising Personalities On Linkedin In Malaysia In 2020”.
My Marketing Journey
On the personal side, I’m a husband and a father of 4 children. A family man and an urban gardener during pastimes. A green thumb, can say.
Graduate with an honorary bachelor’s degree in marketing from the University Of Wolverhampton in United Kingdom in 1997. I also holds an advance certificate in Marketing certified by The Chartered Institute Of Marketing (CIM).
I started my career as a public relation officer at SMTM Marketing Sdn Bhd soon after graduated. In 1998, I secured a position as a marketing executive at ACS Resources Berhad and was then promoted as the Head of Marketing and as a representative to our associates in Frankfurt and Indonesia.
My entrepreneurial life began in 2003 as a marketing director at Prima Iklan Sdn Bhd. It was also a turning point when I accepted an offer as one of the marketing advisory panels for social enterprise projects in 2008 and founded an associate consulting entity in integrated digital marketing in 2011.
Suffice to say, that’s how my journey in marketing grew to this day.
I remain committed to the development of marketing and work closely with the professional body, B2Bs, agencies and associates in crafting and implementing the strategic framework of integrated inbound marketing which in line with the suitability of the business and its current market trends.
My engagement as a writer and columnist is also a part of the contribution to enrich digital references primarily in Bahasa Melayu, to the local entrepreneurs, students, the organization’s personnel and business community in Malaysia.
I can also be contacted via the contact form below.
Salam sukses and Godspeed!