FedEx Corp. (NYSE: FDX) is once again ranked among the most admired companies in the world, according to survey published in FORTUNE magazine.
The annual “World’s Most Admired Companies” report released today lists FedEx as the No. 14 ranked company overall, tied with American Express and Netflix. The survey measures nine attributes related to the company’s financial performance and corporate reputation.
“To be consistently ranked in the top 20 of the FORTUNE World’s Most Admired Company rankings is an incredible achievement, and by no small measure our team members in the Asia Pacific region have contributed to this result,” said Karen Reddington, president, Asia Pacific, FedEx Express. “Our ranking is a reflection of our unique culture. With a strong people-first philosophy, we strive to make every customer experience outstanding.”
This is the 20th consecutive year that FedEx has ranked among the top 20 in the FORTUNE Most Admired Companies List.
Fortune collaborated with Korn Ferry on this survey of corporate reputations. They began with a universe of about 1,500 candidates: the 1,000 largest U.S. companies ranked by revenue, along with non-U.S. companies in Fortune’s Global 500 database that have revenues of $10 billion or more. They then winnowed the assortment to the highest-revenue companies in each industry, a total of 680 in 30 countries. The top-rated companies were picked from that pool of 680; the executives who voted work at the companies in that group.
To determine the best-regarded companies in 52 industries, Korn Ferry asked executives, directors, and analysts to rate enterprises in their own industry on nine criteria, from investment value and quality of management and products to social responsibility and ability to attract talent. A company’s score must rank in the top half of its industry survey to be listed.
Because of the weak distribution of responses, only the aggregate industry scores and ranks are published in Construction and Farm Machinery, Food and Drugstores, General Merchandisers, Metals, Mining, Crude-Oil Production, Network and Other Communications Equipment, and Wholesalers: Health Care. Results were not published in the following categories due to insufficient response rates: Cable and Satellite Provides, Petroleum Refining, Pipelines and U.S. Energy.
To select the 50 All-Stars, Korn Ferry asked 3,770 executives, directors, and securities analysts who had responded to the industry surveys to select the 10 companies they admired most. They chose from a list made up of the companies that ranked in the top 25% in last year’s surveys, plus those that finished in the top 20% of their industry.
Anyone could vote for any company in any industry. The difference in the voting rolls explains why some resuls can seem at odds with each other. For example, UnitedHealth Group fell of the All-Star list this year but ranked number one within the insurance and managed care category when votes from only those in that industry were counted.
Korn Ferry, which has conducted the research for the World’s Most Admired Companies list since 1997, is a global management consulting firm. For information about Korn Ferry’s services, go to https://www.kornferry.com/.
Khir Khalid merupakan perunding pemasaran bertauliah yang berdaftar dengan badan profesional Institute of Marketing Malaysia. Penulis kandungan digital, editor dan kolumnis Marketing In Asia edisi Bahasa Melayu. > Profil